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Write a one-page, three-paragraph proposal using the AIDAC format: Attention, Interest, Desire, Action, Congratulations.

Scenario: Your employer has asked you to investigate the feasibility of partnering with another commercial construction company in Georgia; the owner has one main office already in Tampa, Florida, and it has been in business for ten years. Its main customers are LLC groups that design and build retirement communities. There are 23 employees, and five of them are management. The business is quite successful, and the owner wants to expand her options in another state.

 

There is another company in Helena, Georgiathat works in the same capacity, and your employer wants to partner with that company. You will write to them using this format:

 

Write a one-page, three-paragraph proposal using the AIDAC format: Attention, Interest, Desire, Action, Congratulations.

 

You will get the Attention [use a “hook”] and create Interest in the first paragraph.

 

In paragraph two, instill a Desire in the company to learn more about the possible partnership.

 

The concluding paragraph will take ACTION [invitation to meeting] and THANK them for their consideration.

 

Your proposal will be in the form of a business letter, which uses block format .Use the Cover Letter Peer Review to see the line by line format for a business letter

 

Cover Letter Peer Review

 

Note the sections of a Cover Letter all flush with the left margin:

 

Your name

Your address

Your email and phone

space (amount varies to balance white space)

date

space (amount varies to balance white space)

Receiver’s name, title

Receiver’s address

space

Greeting

space

Introduction

Space

Body

Space

Closing

space

Sincerely,

three spaces for signature

Type your name

Enclosure (if only one item)

Enc: (# of items if more than one)

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