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describe how you could motivate the other characters in the case to adopt a more environmentally-friendly course of action.

Read the attached case study “Safety? What Safety?”.  Taking the perspective of “Kirk” describe how you could motivate the other characters in the case to adopt a more environmentally-friendly course of action.  Justify your approach to motivating the others by using at least one of the motivation theories presented in the Motivation Chapter (e.g., expectancy theory, equity theory, etc.)

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