External and Internal Environments
Choose an industry you have not yet written about in this course, and one publicly traded corporation within that industry. Research
the company on its own Website, the public filings on the Securities and Exchange Commission EDGAR database
(http://www.sec.gov/edgar.shtml), in the University’s online databases, and any other sources you can find. The annual report will
often provide insights that can help address some of these questions.
1. Choose the two (2) segments of the general environment that would rank highest in their influence on the corporation you chose.
Assess how these segments affect the corporation you chose and the industry in which it operates.
2. Considering the five (5) forces of competition, choose the two (2) that you estimate are the most significant for the corporation
you chose. Evaluate how well the company has addressed these two (2) forces in the recent past.
3. With the same two (2) forces in mind, predict what the company might do to improve its ability to address these forces in the near
future.
4. Assess the external threats affecting this corporation and the opportunities available to the corporation. Give your opinions on how
the corporation should deal with the most serious threat and the greatest opportunity. Justify your answer.
5. Give your opinion on the corporation’s greatest strengths and most significant weaknesses. Choose the strategy or tactic the
corporation should select to take maximum advantage of its strengths, and the strategy or tactic the corporation should select to fix
its most significant weakness. Justify your choices.
6. Determine the company’s resources, capabilities, and core competencies.
7. Analyze the company’s value chain to determine where they can create using the resources, capabilities, and core competencies
discussed above.
8. Use at least three (3) quality references. Note: Wikipedia and other Websites do not quality as academic resources.
Your assignment must follow these formatting requirements:
• Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or
school-specific format. Check with your professor for any additional instructions.
• Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the
date. The cover page and the reference page are not included in the required page length.
The specific course learning outcomes associated with this assignment are:
• Identify how the six segments of the general environment affect an industry and its firms.
• Identify the five forces of competition.
• Analyze the external environment for opportunities and threats that impact the firm.
• Analyze the internal environment of a company for strengths and weaknesses that impact the firm’s competitiveness.
• Use technology and information resources to research issues in business administration.
• Write clearly and concisely about business administration using proper writing mechanics.
THE GRADING FOR THIS ASSIGNMENT
1. Thoroughly chose the two (2) segments of the general environment that would rank highest in their influence on the corporation you
chose. Thoroughly assessed how these segments affect the corporation you chose and the industry in which it operates.
2. Thoroughly chose the two (2) that you estimate are the most significant for the corporation you chose. Thoroughly evaluated how well
the Thoroughly chose the two (2) that you estimate are the most significant for the corporation you chose. Thoroughly evaluated how
well the company has addressed these two (2) forces in the recent past.
3. Thoroughly predicted what the company might do to improve its ability to address these forces in the near future
4. Thoroughly assessed the external threats affecting this corporation and the opportunities available to the corporation. Thoroughly
gave your opinions on how the corporation should deal with the most serious threat and the greatest opportunity. Thoroughly justified
your answer.
3. Thoroughly gave your opinion on the corporation’s greatest strengths and most significant weaknesses. Thoroughly chose the strategy
or tactic the corporation should select to take maximum advantage of Thoroughly gave your opinion on the corporation’s greatest
strengths and most significant weaknesses. Thoroughly chose the strategy or tactic the corporation should select to take maximum
advantage of its strengths, and the strategy or tactic the corporation should select to fix its most significant weakness. Thoroughly
justified your choices.
4. Thoroughly determined the company’s resources, capabilities, and core competencies
5. Thoroughly analyzed the company’s value chain to determine where they can create using the resources, capabilities, and core
competencies discussed above.
5. Exceeds number of required references; all references high quality choices
TAKE ADVANTAGE OF OUR PROMOTIONAL DISCOUNT DISPLAYED ON THE WEBSITE AND GET A DISCOUNT FOR YOUR PAPER NOW!