Costco Analysis
Analyze Costco: discuss critical issues it faces in its international operations. Critical issues: 1. Market selection and entry mode choice, 2. culture and ethics, 3. firm strategy, 4. mergers and acquisitions. Provide solutions/ recommendations for these issues using theories and concepts like these-but not limited to-(industry based view, resource based, view, institution based view, etc)
Paper should include:
1. executive summary (1/2 page)
2. introduction, brief company overview and context of analysis (2 pages)
3. Key issues (5 pages)
4.Conclusions/ recommendations (2 pages)
The sources cannot be from google.com or wikipedia.com or the like. Instead from the company website or reputable business sites like: businessweek.com, wall street journal, economist.com, etc.
6 internet sources accepted in the paper
Subtitles required
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